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GfK Asia
released its
2006 Mid- Year Pan Asian Mobile Phone and Digital Imaging summary
which shows retail sales of color camera phones continued to
dominate the mobile phone market across the 11 countries assessed
across the region* in the first half of 2006.
Of the
three categories assessed in the Asian region -- color with camera,
color displays without camera, and monochrome -- color camera
phones reported an overall increase of approximately 55% in
volume, with just under 55 million units sold, and 33% increase
in value, totaling over US$14 billion in sales from January to June
2006. Total Asian market phone sales for the region were up by
approximately 36% in volume during the first six months of 2006
against the same time period in 2005, with just over 107 million
units sold.
While
China still holds the lion's share in Asia in terms of overall
mobile phone sales volume and value, with 53 million units sold in
the first six months of 2006 and over US$9 billion in retail mobile
phone sales during the same timeframe; India's first-half of the
year demonstrated the most dramatic growth of all countries
surveyed. Within the color camera phone category, India
reported a growth rate of 296% in volume and 239% in value from
January to June 2006 compared with the first half of 2005, more
than tripling China's 70% volume and 43% value growth rate posted
in these results.
The
regions' digital imaging market showed China, once again, in the
overall lead, with a total volume of more than 3 million units sold
and more than US$1 billion in sales for both Digital Single Lens
Reflex (DSLR) and compact digital cameras in the first half of
2006. In comparison, no other country out of those surveyed* in Pan
Asia broke the million in volume unit or billion dollar mark in
sales so far this year. Australia (734,000 units / US$226 million),
Hong Kong (563,000 units / US$223 million), Taiwan (435,000 units /
US$167.6 million), and Korea (397,000 units
/ US$173 million) followed the closest behind for overall units and
US$ sold for these two categories from January to June
2006.
* Data
for mobile phone sales from China, Hong Kong, Taiwan, Korea,
Singapore, Thailand, Malaysia, Vietnam, Indonesia, India and the
Philippines. Back
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